Salesforce Marketing Cloud Developer - NZ

The HR Ally

Date: 4 days ago
City: Auckland, Auckland
Contract type: Full time

Role: Salesforce Marketing Cloud Developer

Location: Auckland, NZ

Experience: 7+ years

Key Responsibilities

  • Campaign Management: Build and execute email campaigns based on marketing briefs, including audience segmentation and targeting.
  • Email Development: Design, code, and test responsive email templates using HTML/CSS within SFMC.
  • Audience Finalization: Utilize data extensions and segmentation strategies to ensure accurate audience targeting.
  • SFMC SQL Expertise: Write and optimize complex SQL queries for data segmentation and personalization.
  • Automation Builder: Develop and manage automated workflows for recurring campaigns and data processes.
  • Journey Builder: Create and maintain customer journeys to enhance engagement and lifecycle marketing.
  • SMS Campaigns: Implement and manage SMS messaging campaigns using SFMC Mobile Studio.
  • API Integrations: Work with SFMC APIs for data synchronization and integration with external systems.
  • Data Management: Ensure data hygiene, compliance, and proper use of subscriber data across campaigns.
  • Performance Optimization: Monitor campaign performance, troubleshoot issues, and recommend improvements.

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